It’s been over 3 weeks since a handful of Mozillians (including myself) were at BlogHer ’10 in New York City. I like to think we “took over the Big Apple” by introducing thousands of eager “blog-hers” to Firefox Add-ons in both the Geek Lab and our hospitality suite. After months of planning it was great to see so many people excited to interact with us about Firefox or learn about their new favorite browser.
There were a few things that were memorable for me and made the event a success. Since I think “pictures are worth a thousand words,” I’ll write less and try to use more visual elements.

Prior to the conference we worked closely with the BlogHer team and Briks Software to develop a toolbar that would make browsing and navigating the website a lot easier. It was a lot of fun to be part of the development process and see how a few ideas can turn into a technical specification and finally into a coded product. I’m very proud of the result and encourage you to give it a try! Directly from the toolbar you are able to:
In addition to the toolbar we designed an add-ons collection especially for BlogHer ’10 featuring 7 all-star add-ons for bloggers and people who like to read. The add-ons are:
You can get the add-ons here.
We had some pretty rad t-shirts that we gave away in exchange for taking a survey on Firefox and Add-ons. I heard quite a few people say, “Gosh that was the quickest survey ever!”. With 357 completed survey submissions we got some great insight into the “BlogHer”. In our state of openness I’ll be posting some of the interesting results on Rock Your Firefox in the next few days. Until then here are some interesting stats:
I’ve never been a cupcake connoisseur but apparently Magnolia’s cupcakes are where it’s at in New York City if you wish to enter a blissed out state of sugar ecstasy. Partner this with a funky 80′s theme suite (to match our Rock Your Firefox logo) and some great swag (including Foxkeh) and how can you not have a great time?
I like to think that we (Mozilla) are masters of doing great events on a tight budget and this proved to be a great example: over the 2 days of BlogHer we got many comments that our suite was one of the best decorated and was the most inviting (furnished mostly with IKEA/Target). (I’d also like to personally nominate our suite as ‘Most likely to give you an extreme sugar rush!’)
Over the 2 days of BlogHer we had an estimate of 600+ people go through our suite. I had the opportunity to talk to people on many subjects including Personas, Firefox 4, our beta program, Add-ons and of course the BlogHer Toolbar. It was great to have so much face-time with actual Firefox users – it leaves me feeling refreshed and reminds me how much Firefox affects and shapes peoples’ lives.
I always wanted to give a huge thanks to all of the Mozillians that came in to spend the time at BlogHer. We had some long days but had a lot of fun together. A special thanks to Mary Colvig, Marcia Knous, Justin Scott, Brian King and Jorge Villalobos. Definitely couldn’t have done this one without all of you. Now onward and upward to the next!
Signed by all the Mozilla participants from FISL. I almost teared up when I
saw this on my desk. Thank you and I love you all!